Pitch Project Proposal EDU 022: EDUCATIONAL TECHNOLOGY Professor: Dr. Arnold M. Fuentes Submitted by: Raissa N. Mabanes TURNING GREEN HANDS TO GREEN YARD! Title Introduction Being a plantita, or someone who enthusiastically grows and cares for houseplants, can be an effective stress-coping mechanism during challenging times. Caring for plants provides a sense of purpose, reduces anxiety, and creates a calming environment. This pitch proposes starting a small indoor plant business to share the benefits of plant parenthood with others. Abstract This pitch proposes launching a small business selling houseplants, planters, and accessories to urban millennials and young professionals interested in wellness, home decor, and sustainability. The business concept is to offer a curated selection of low-maintenance houseplants sourced from local growers, along with educational resources to help customers succeed as plant parents. Key competitive advantages include a unique produ